We develop leaders and build high-performing teams that consistently deliver better results.
A powerful framework to deliver results - guaranteed
When we set out to research how people Go Make A Difference, we couldn’t foresee the incredible impact it would have after more than 25 years – for leaders, teams, and organisations.
By uncovering the relationship between the seven key success principles, we created a framework that is incredibly flexible.
The Go M.A.D.® Results Framework has now been used by hundreds of clients, across the globe, for solving problems, managing change, coaching, project planning, innovation, and much more.
This is about building the thinking capability of leaders and their teams to improve results.
When you change the quality of people’s thinking, they act differently and amazing things happen!
The seven principles:
Clarify the strength of your Reason Why
Define Goals aligned to business objectives
Check Self-belief and achievability
Explore Possibilities and plan Priorities
Involve Others and gain buy in
Take Personal Responsibility – build accountability
Take Action and Measure Results
This proven framework can act as the glue (a shared language and toolkit) to enable your leaders and teams to consitently achieve better results – especially when used in 30, 60 or 90-day improvement cycles!


How clients get the greatest value from working with us
By engaging leaders and teams in short, focused improvement projects that build leadership capability while solving real business challenges — typically over 30, 60 or 90 days.
This is how you turn better thinking into better results.
Permission to think differently
Start with a senior sponsor who gives leaders the space — and backing — to challenge the status quo, suggest bold ideas, and explore new ways of working.
Learn, Apply & Measure Impact
Kick-start your 60 or 90-day improvement challenge with 2–3 days of facilitated workshops to access and apply the Go M.A.D.® Results Framework and tools.
Progress is reviewed at 30 or 45-day intervals, followed by a final celebratory workshop to present results to sponsors and senior stakeholders.
Guaranteed Results
Support leaders and teams with practical and easily accessible resources, coaching, sponsor check-ins, and support from the Go M.A.D. team to overcome barriers and turn thinking into action.
If you don't see results in 60/90 days, we'll keep working with you for free until you do.
Giving you peace of mind
We don’t just promise impact.
We guarantee it.
If your team doesn’t see measurable improvement in 60/90 days — you don’t pay.
Whatever you want to change, improve, or accelerate, we’ll help you make progress. And if we don’t? You won’t be out of pocket.
We guarantee to improve results of any team within 60/90 days or or we keep working for free!
Ready to develop your leaders and teams - and see measurable results?
If so, we’d love to support you. Let's have a chat.
Experience Go M.A.D. Thinking
Strategy Execution Discovery Day
The Strategy Execution Discovery Day is a one-day session for senior leaders who want to understand where execution drift and gaps emerge – and how to strengthen execution readiness across leaders and teams.
Free Practical Webinars
You’ll gain practical tools that you can immediately apply to yourself, your team, and your organisation. Plus you’ll have the opportunity to have your questions answered by Andy Gilbert, founder and developer of the Go M.A.D.® Thinking system. There are usually a few suprises too – worth attending for!