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Address
Go M.A.D. Thinking
Pocket Gate Farm, off Breakback Road
Woodhouse Eaves
Leicestershire
LE12 8RS
United Kingdom
What we do
We help organisations close the gap between strategy and execution — by improving the quality of thinking that drives decisions, priorities, and actions.
Most leadership teams already have strong intent and ambition. What’s often missing is a shared framework for execution — one that builds alignment, accountability, and measurable progress at every level.
That’s where we come in.
We equip leaders and teams with the Go M.A.D.® Results Framework — a simple, scalable way of thinking that turns goals into action and action into results.
Our work helps organisations:
Build leadership capability that drives performance
Translate strategy into measurable 60 and 90-day results
Break down silos and accelerate collaboration
Shift from reactive to proactive, solution-focused thinking
Embed a culture of continuous improvement that lasts
We don’t just develop people. We improve performance through better thinking — creating visible results, fast.
If you’re ready to achieve more by thinking differently, we’re ready to help.
What we don't do
We’re clear about what we stand for — and just as clear about what we don’t.
Over the years, we’ve seen what doesn’t work: well-intentioned leadership programmes that don’t stick, improvement initiatives that fade fast, and one-size-fits-all approaches that miss the mark.
That’s why we don’t do:
❌ Sheep-dip training
❌ Motivational days that don’t lead to action
❌ Theory-heavy content with no practical application
❌ Surface-level engagement — we go deep, challenge thinking, and provoke change
❌ Tick-box leadership development that has no link to performance
We focus on what works — practical tools, applied consistently, to deliver measurable results.
Who we work with
We work with leaders and teams who want to make a bigger difference — and are ready to think differently to make it happen.
- Senior leaders responsible for improving performance, delivering change, or leading transformation
- HR, L&D, or organisational development professionals building leadership capability at scale
- Teams under pressure to deliver more with less — and needing a smarter, simpler way forward
- Organisations committed to thinking bigger, better, and bolder
- Leadership teams tired of one-off training that doesn’t translate into real-world results
How to find us
Please note we are in a beautiful remote location and it’s easy to get lost on the way to the farm!
Address:
Pocket Gate Farm, Off Breakback Road, Woodhouse Eaves, Leicestershire, LE12 8RS
Please be aware: Some Satnav systems will take you down Brook Road (opposite the Old Bulls Head pub). Do not go this way as it is a gated road with no access to the farm by car. If you use Satnav please use the postcode LE12 8RS and select Breakback Road. Alternatively refer to the map or other navigation methods.
SatNav users
Please note if you use Satnav please use the postcode LE12 8RS and select Breakback Road. Do not go down Brook Road (opposite The Old Bulls head) this is a gated road with no access by road.
Google / Apple Maps: You can find us by searching “Go M.A.D. Thinking” or using the address “Pocket Gate Farm, off Breakback Road in Woodhouse Eaves, Leicestershire,
What Three Words users
If you are a What Three Words user, you can find us using the following grid references – follow the links to Google Maps, City Mapper, Bing and Waze for directions.
Entrance to Brook Lane from Breakback Road: https://what3words.com/lottery.homeward.jeep
Entrance to the car park: https://what3words.com/winks.workshops.chromatic
If you need extra assistance please call the office number on 01509 891313
